Kate Dufty EARP Distilling Co and Taylah Minchington,CCL Label shares insights on their partnerships, exploring solutions and driving innovation during a re brand project.
Kate Dufty, EARP Distilling Co and Taylah Minchington, CCL Label joins Zaidee Jackson on this lively conversation celebrating innovation and partnership. The conversation brings to light the journey of the collective spirit of a brand and print supplier, partnering to deliver on the promise of high quality product to market.
We explore the re brand of EARP Distilling Co and the intentional direction by the team at CCL Label to deliver high calibre print.
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Kate Dufty is a graphic design and marketing professional originally from the US’ west coast. Now calling Newcastle home, Kate has been working with Earp Distilling Co since February 2023. As the Design & Marketing Manager, Kate is not only the brand steward for this long standing family business, but oversees all print and digital assets for the distillery’s day to day.
Taylah Minchington is a Key Account Manager at CCL Label Australia with a Bachelor of Media (Journalism) from the University of Adelaide. Taylah joined the label industry in 2019 and manages clients from the wine, spirits, beer and FMCG industries with a keen focus on sustainable packaging solutions.
“Reverent of history with an eye on the brand’s future”
Founded by brothers Michael and Richard Earp in late 2019, this brand embraces modern distilling technology. Coupled with their passion for creative and experiential it was born to learn from centuries of distillers experiences – ‘to create a spirit brand and distillery synonymous with quality, sustainability and adventure.’
A global specialty packaging pioneer, CCL is the largest label company in the world and provides innovative solutions to the Home & Personal Care, Premium Food & Beverage, Healthcare & Specialty, Automotive & Durables and Consumer markets worldwide. CCL Label is the world’s largest converter of pressure sensitive and extruded film materials for decorative, functional and information labels.
Customers include major global corporations in the consumer packaging, healthcare and consumer durable segments. CCL Label produces a wide range of specialty label products, including expanded content, WashOff, RFID, specialty electronics (CCL Design / CCL Design Electronics), promotional games and long life pressure sensitive films to protect or replace paint. It also produces highly-decorated extruded plastic tubes for premium brands in the personal care, cosmetic and healthcare markets.
Heritage – CCL Industries Inc. was founded in 1951 as Connecticut Chemicals Limited in Toronto, Canada. CCL Industries has evolved into the world leader in specialty packaging and labels.
Content Source: ccllabel.com